Market Research Executive for MindLance
MindLance India Pvt Ltd, Bangalore 1–2 Yrs
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Market Research Executive with 1 - 2 years of experience in market research to be part of sales team for application management practice. Incumbent should have very good knowledge of software industry.
Responsibilities:
Market Research and Analysis of industry and trends, data mining about companies, creating database, preparing reports, providing guidance on structuring, conducting market research studies.
Planning and executing marketing campaigns
Competitor Analysis (Track key competitors and understand their strategies.)
Plan activities, identify market and target verticals and thus help in developing a healthy pipeline of suspects and prospects.
Gather market and competitive intelligence using internal and external research sources such as Gartner, Forrester, IDC, Tower, Thomson, Bloomberg, Hoovers, company reports etc.
Collect and categorize data based on the needs of the industry sector, technology, and geographic scope providing this information on a timely and accurate basis.
Generating the overall report regarding different companies and sectors which includes the financial data analysis, trend analysis, technology review to give an overall view of the target company.
Conduct market research to study the feasibility for our services in various Markets/Domains/Technologies.
Evaluating marketing campaigns and suggest innovative ways to attract the potential customers